AMP is pleased to announce it has received several awards at the Chant West 2025 Fund Awards, underlining our commitment to help support Australians prepare for and live well in in retirement.
Now in its 13th year, the Chant West Fund Awards are an annual celebration of Australia’s best superannuation and pension funds, showcasing best practice in the industry.
The theme this year is ‘Building a better retirement system’, highlighting funds that are focused on preparing members for retirement through critical thinking, innovation and helping more Australians enjoy a financially secure retirement.
AMP was awarded several prizes in this year’s categories, including:
~ Best Advised Product of the Year for AMP MyNorth
~ Best Fund: Lifetime Product for AMP MyNorth Lifetime
~ Best Fund: Innovation for AMP Super’s Lifetime feature
The Best Fund: Lifetime Product category is awarded to funds who are developing new and innovative products for retirees, with market-leading solutions like MyNorth Lifetime helping make longevity-aware products more viable and truly catering for retirees’ needs.
The Best Advised Product of the Year celebrates funds that provide a wider range of investment choices and services for members and have also invested in dedicated systems to help advisers manage their client base and access their client details.
While the Best Fund: Innovation award recognises innovation in areas such as member segmentation, insurance design, retirement income solutions, account
consolidation processes and member communications.
North was also recently awarded Best Retirement Solution by Investment Trends for the second year in a row, underlining how North’s innovative retirement offer and continual improvement program is helping create better outcomes for advisers and their clients.
Edwina Maloney, AMP Group Executive, Platforms said:
“We’re thrilled to recognised by Chant West in this year’s awards – a powerful affirmation of North's role as a leading platform,recognised for its excellence in supporting financial advisers’ crucial work.
“Being named Advised Product of the Year speaks volumes about North's position as a leading platform, and our passion to support advisers to help their clients prepare for and live well in retirement.
“It's a reflection of our commitment to empowering advice businesses, underscoring how North provides the high-quality, flexible solutions, along with the tools, frameworks, and support, that enable you to help more clients prepare for and live well in retirement.
“This recognition also highlights the value of MyNorth Lifetime and why we created it – to help Australians retire with greater financial confidence and have a guaranteed income for life.”
“AMP research shows that fewer than 1 in 10 Australians aged 50 and over expect they will have enough savings for retirement and over 1 in 3 are not confident their nest egg will provide for an adequate lifestyle.
“That is why MyNorth Lifetime continues to be popular with advisers who have been able to realise the benefits of this unique, market-first solution by helping more Australians to and through retirement.”
Zenith CW Pty Ltd ABN 20 639 121 403 AFSL 226872/AFS Rep No.1280401 Chant West Awards issued 22 May 2025 are solely statements of opinion and not a recommendation in relation to making any investment decisions. Awards are current for 12 months and subject to change at any time. Awards for previous years are for historical purposes only. Full details on Chant West Awards at https://www.chantwest.com.au/fund-awards/about-the-awards